Survey Technology & Research Center (STR) was created for the purpose of improving, developing, and exploiting the art of data collection technologies and study designs:
- Telephone Data Collection using CfMC software
- CATI – Multiple CATI System Support
- Remote Interviewing Support / At-Home Staff Network
- PRO-T-S Predictive Dialing Equipment From Marketing Systems Group
- Digital Sound Management / Full Interview Recording
- Automation of Interviewer Productivity and Quality Control Metrics
- Inbound/Outbound Call Support
- IVR Call Transfer
- Programming and Web Hosting
- DSF / Address-Based Sampling
- Seamless Multi-Mode Project Execution
- Bilingual interviewing capabilities
Within the framework of this working data collection center, STR will test, develop, and showcase advanced data collection capabilities aimed at improving survey response rates, expanding sample coverage, increasing productivity, and lowering overall survey costs.